My first contact with Nassim Taleb was more than 10 years ago. I was still a junior stockbroker in Brazil. From there, things changed — I moved 16 times to 4 different countries, changed jobs, and opened my first (and then second) business. I also continued reading whatever I could from the Lebanese dilletante, including his Incerto […]
3 Life Lessons from Skin in The Game – Nassim Taleb Read More »
How to attract employees is not about the fridge full of ice cream. During my last semester at the University of Sao Paulo, there was a book causing a gigantic corridor buzz. The name of it was Thinking, Fast and Slow, by Daniel Kahneman It covers, among other themes, human cognitive biases. One of the most
How to Attract Employees & Turn Your Small Business into a Talent Magnet Read More »
Polish professionals are among the most productive in the world, according to a survey from DeskTime. It surprised me that their productivity was far superior to Germans, a fact that would amaze even Poles themselves. Maybe that is why salaries in Poland improved so drastically recently. But when you observe how the Poles carry their
4 Polish Habits To Increase Productivity To Adopt in 2025 Read More »
If you enjoy this article about competitive benchmarking, take a look at this similar video about how to analyze competitors. Benchmarking for Business: Tools for Every Entrepreneur. All Good to Great companies began the process of finding a path to greatness by confronting the brutal facts about the reality of their business. When you start
Competitive Benchmarking: Understand Why It Is Essential Read More »
If you are an entrepreneur or aspire to open your own company, I would bet that the last 12 months made you think twice. At least this was my case as an owner of two different businesses. One is in the hospitality industry, and the other is a consultancy, and both suffered during the Covid-19
5 Books Every Entrepreneur Must Read This Year - Even Before Starting a Business Read More »
The chances that in 2023, things will go back to normal are, at best, limited. For this reason, we separated the 4 best videos for entrepreneurs to watch in 2023. You can also take a look at our list of the best business channels on Youtube and the books every entrepreneur should read. 5 Reasons
The 4 Best Videos for Entrepreneurs in 2023 Read More »
If you occasionally spend holidays abroad, at least once you wasted money on something, and later realized how easy was to avoid the mistake. Maybe you ate the courtesy breadbasket in a Portuguese restaurant, without knowing it was not for free. Maybe during your last ski trip, you took a taxi to the slopes, just
In 2009, Nokia was the 5th most valuable brand in the world. Their phones were an object of desire everywhere. One year before I bought a used N80, and even with a few scratches, it looked so much better than the competing phones. Fast-forward to 2014 and Nokia dropped to 98th place in the ranking.
Why Did Nokia Fail Read More »
Business Risk Assessments for Every Entrepreneur A simple but efficient way to assess the types of business risk is the Impact vs Likehood matrix. Often we learn it at business school, but later in our careers and projects, we forget it. Big mistake! This is an exceptional tool for entrepreneurs and managers when assessing uncontrollable
Types of Business Risk Read More »
What Are the Business Risk Factors Leading to Bankruptcy? An essential part of any business plan is risk assessment. While I believe you know most of the components of a good risk analysis, there are logical fallacies that we often see even on the best plans. Things that scrupulous regulators and prudent investors hate. In
Business failure risk- Avoid these assessment mistakes Read More »
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